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The New Face of Addiction: Vaping & Nicotine Products

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By Dr. SLN Chandra Mohan, Head Neck Oncologist & ENT Surgeon, Narayana RN Tagore Hospital, Mukundapur

Nicotine addiction is rapidly evolving beyond traditional cigarettes. Today, e-cigarettes, disposable vapes, nicotine pouches and flavoured nicotine devices are becoming increasingly popular, especially among teenagers and young adults. Marketed as modern, stylish and “safer”
alternatives to smoking, these products have created a dangerous misconception that vaping is harmless. In reality, they may simply be introducing nicotine dependence in a newer and more socially acceptable form.

One of the biggest concerns is the growing use of vaping products among young people who may never have smoked conventional cigarettes. Attractive flavours, sleek designs and easy accessibility have made these devices appealing to adolescents and first-time users. Many
vaping devices also contain high concentrations of nicotine, which is highly addictive and can affect brain development in younger individuals. Early nicotine exposure can impair attention, memory, mood regulation, and increase the risk of long-term addiction.

A common myth is that vaping is completely safe because it does not involve tobacco combustion like traditional smoking. However, vape aerosols may still contain harmful chemicals, ultrafine particles, heavy metals and toxic flavouring substances that can damage the lungs and cardiovascular system. Studies have linked vaping to respiratory irritation, chronic cough, breathing difficulties and inflammatory lung injury. Long-term exposure to nicotine can also increase heart rate and blood pressure, placing stress on the heart and blood vessels.
Smokeless nicotine products such as nicotine pouches are also gaining popularity as “clean” alternatives. While these products may not produce smoke, they still sustain nicotine dependence and can make quitting more difficult over time. In many cases, users underestimate
the addictive potential of these products and unknowingly consume higher amounts of nicotine than intended.

Another major concern is the normalisation of vaping through social media and peer culture.
Many devices are designed to look discreet and trendy, making them easier to hide from parents and teachers. The perception of vaping as a lifestyle habit rather than an addiction has contributed significantly to its rapid rise among youth.
While medically supervised nicotine replacement therapies may have a role in smoking cessation for chronic smokers, recreational vaping among adolescents and non-smokers is a serious public health concern. The focus should not only be on reducing cigarette use but also on preventing a new generation from becoming dependent on nicotine in newer forms.

Awareness, education and early intervention are crucial. Parents, schools and healthcare professionals must encourage open conversations about nicotine addiction and its long-term
health risks. Young individuals need to understand that “smoke-free” does not mean risk-free.
Modern nicotine products may look different from traditional tobacco, but the health consequences of addiction remain very real. Prevention and informed choices continue to be the strongest defence against this growing trend.

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