A stunning bangle collection inspired by Bengal’s rich art and beautiful textiles, crafted for auspicious occasions & weddings
Kolkata, 12th April 2025: As the festive season brings with it moments of hope, prosperity, and new beginnings, Bengal celebrates Poila Boishakh and Akshaya Tritiya with deep cultural pride. Embracing this spirit, Tanishq—India’s largest jewellery retail brand from the house of TATA introduces KonkonKotha, an exclusive festive and wedding bangle collection. Deeply rooted in Bengali culture, the collection pays tribute to the timeless significance of bangles as emblems of identity, emotion, and tradition. As we approach the season of summer weddings, it is a must-have for brides-to-be and everyone cherishing the joy of love and heritage. This collection weaves together intricate detailing, timeless appeal, and artistry. Unveiled by celebrated actress Ms. Mimi Chakraborty at Taj Bengal, Kolkata, KonkonKotha brings alive the soul of the season through its masterful craftsmanship.
This stunning collection draws inspiration from Bengal’s rich cultural heritage, seamlessly blending art, tradition, and timeless elegance. Each piece is a tribute to the region’s deep-rooted customs, incorporating Alpana motifs that symbolize purity and auspiciousness—echoing the sacredness of Bengali rituals, weddings, and festivals. Showcasing a stunning array of bangles, each piece is a testament to skilled craftsmanship. The collection includes a diverse range of gold bangles, such as Kankan—representing marital bliss and prosperity, Loha—a symbol of strength, durability, and protection, signifying resilience, Bala—embodying grandeur and Chur—representing beauty, grace, and the joyous rhythm of life, completing a Bengali woman’s ensemble with finesse.
The designs pay homage to the grace of Bengal’s iconic handlooms, revered since the times of the Arthashastra, and the finesse of intricate Meenakari enamelwork. Textile influences like Jamdani’s delicate floral and paisley patterns, along with the signature motifs of Tant sarees such as the half-moon and protective amulet and the regional print of Batik are beautifully reimagined in each bangle. With every design, the collection effortlessly captures the spirit of Bengal’s artistic legacy, thoughtfully crafted for the modern wearer.
Speaking on the launch, Mr. Somprabh Singh, Regional Business Head, Titan Company Ltd., said, “KonkonKotha is a celebration of Bengal’s deep-rooted traditions and evolving aspirations. At Tanishq, we have always cherished our special bond with the people of Bengal, and with this collection, we continue our commitment to offering jewellery that reflects the region’s rich cultural significance while embracing contemporary elegance. Each bangle in KonkonKotha is more than just an ornament—it embodies cherished memories, enduring bonds, and the artistry of Bengali craftsmanship. As families come together to mark new beginnings, be it Poila Boishakh or the sacred vows of a wedding, these exquisitely crafted bangles stand as a symbol of love, prosperity, and cultural pride. With this collection, Tanishq takes pride in preserving heritage while crafting a legacy that resonates for generations.”
Speaking on the launch, Ms. Mimi Chakraborty, celebrated Bengali actress, said, “The KonkonKotha collection is a stunning celebration of Bengal’s rich art and timeless textiles. This intricately crafted collection celebrates the artistic heritage of Bengal — a heartfelt tribute from our master craftsmen to all the Aishanis of Bengal. Having been a part of Tanishq’s journey over the years, it’s always a joy to witness how each new collection brings alive the soul of Bengal with an amalgamation of traditional yet contemporary design. What makes this collection truly special is its versatility — the bangles can be paired just as beautifully with a traditional saree as they can be with an indo-western attire, making them perfect for the women of today.”
With KonkonKotha, Tanishq celebrates the rich traditions of Bengal, where each bangle reflects timeless craftsmanship and cultural stories with modern elegance. The Collection is now available across all Tanishq stores in West Bengal, Agartala and Silchar. Brides and their families can explore the intricately crafted bangles and experience the artistry that beautifully blends Bengal’s cultural richness with Tanishq’s legacy of craftsmanship.
