Kolkata December 3, 2024:
Ei Samay, the leading voice of Bengal, proudly announces the launch of its much-anticipated North Bengal Edition, marking a historic milestone. This is the first major newspaper to debut in the region in 22 years, setting the stage for a new era in Bengali journalism.
While catering to the vibrant and diverse communities of North Bengal, the print edition is all set to provide extensive coverage across Darjeeling, Jalpaiguri, Cooch Behar, Alipurduar, Dinajpur, and Maldah. By addressing regional issues while seamlessly connecting them with state-wide concerns, Ei Samay aims to bridge gaps and unify voices across Bengal, ensuring a shared narrative for the entire state.
At the onset of this launch, Ei Samay Online introduced a dedicated North Bengal section, offering readers real-time updates and insights. This digital expansion is amplified through robust social media engagement, ensuring the pulse of North Bengal resonates globally. With millions of active users and a growing international audience, Ei Samay Online continues to redefine digital news consumption for Bengalis worldwide.
The launch is backed by meticulous planning and a forward-thinking approach. A newly equipped office, cutting-edge editorial strategies, and the integration of innovative print and digital solutions underline Ei Samay’s dedication to excellence. From hyper-local reporting to impactful brand campaigns, Ei Samay is not just growing but transforming the landscape of Bengali media.
As Ei Samay extends its reach, it remains committed to delivering bold, inclusive journalism that informs, inspires, and connects. This expansion into North Bengal is a thorough reflection of its mission of being the true voice of Bengal, residing and resonating in every corner and every heart.
Speaking on this occasion, Sanjay Basu, Mentor, Ei Samay, said, “The launch of the North Bengal Edition is a moment of immense pride and responsibility for Ei Samay. As a platform deeply rooted in Bengal’s culture and aspirations, this expansion symbolises our sheer commitment to bringing every voice, story, and concern of North Bengal to the forefront. For 22 years, this region awaited a dedicated journalistic presence, and we are honoured to fill that gap with integrity and inclusivity. Our aim is not just to report but to connect, to unify the diverse narratives of Bengal while championing regional perspectives on a global stage.”
